Every year, Barkley participates in Kansas City’s annual Corporate Challenge — which is basically a miniature Olympics among various large companies in town.
Pictured here is a shirt design that I submitted for the 2018 event. On the surface, it’s an appropriately strange representation of a Sasquatch in a matched set of sweatbands. But in our Design group, we’ve adopted Bigfoot as a spirit animal to represent the everyday PROOF that it takes to make our vision real.
Because if we don’t constantly show proof – in the form of remarkable, world-class work – our vision for Design is neither sustainable nor believable.
It’s become our own little way of spotting real Bigfoot.