Society of Analogue Endeavors
The Society of Analogue Endeavors was a “special interest” club within the creative department at Barkley. We celebrated any hands-on activity that would provide a welcome respite from all things digital. Club members were required to check their devices at the door, and participate in events like model rocketry, book-making and musical chairs portrait sketching.
Every new member was presented a membership totem, which came in a small cloth bag with a hand-printed chipboard tag. We painstakingly collected more than 100 vintage trinkets and dipped them each in the signature magenta color of the Society, symbolizing the “old meets new” philosophy of the club.
- Paul Corrigan, creative & design direction / system design
- Brandon Bennet, logomark
- Jen Beck, hand lettering